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RIMOWA started from the trunk and will expand into the professional photography boxes

aluminum cases published on 2012-09-30 07:36 | views: 3,537 views

For 110 years, RIMOWA started from the trunk and will expand into the professional photography boxes, industrial boxes and custom boxes in three major areas, so far, RIMOWA has appeared in numerous Hollywood films, even Porsche sports car brand Lufthansa also invited RIMOWA exclusive design for them. The RIMOWA success, in fact, not accidental, and the key is selected aluminum-magnesium alloy. This material is not only sturdy aluminum case, moisture, its weight even even lighter than plastic.

All sorts suitcase, why only RIMOWA stick with aluminum-magnesium alloy, even RIMOWA has become synonymous with the aluminum suitcases, which have a fascinating story.

In addition to the world-famous Cologne Cathedral in Cologne, Germany has never been a shortage of celebrities, great musician Beethoven born here. Art inspired, the end of the 19th century, a man named the Paul Morszeck young people longing for the music, the frustration is that he was born in a family of operating luggage factory. Rather than become a musician Paul Morszeck, father hope he took over the family business. Finally, in the affection of the appeal, Paul Morszeck obedience to the will of his father, at the helm of the family business. In 1898, Paul Morszeck founded its own naming the predecessor of RIMOWA the “Kofferfabrik Paul Morszeck luggage manufacturing company. Paul did not think that was his “perfect luggage moment creative thought, is not expected to actually evolved into a global champion sales of goods in the future.

With the flourishing of the luggage business the Paul Morszeck, the son, Richard Morszeck, also entered the family business, intends grand plans for some. Personal ideals, Richard, and his father, Paul surprisingly consistent, to create “the perfect suitcase” was his only target, Richard just focus on the material innovation, because that is accustomed to using leather as a suitcase the raw materials of the era, and this material is “perfect” there is a certain gap. In order to make the most perfect suitcase, Richard began to try different materials from leather, wood, to the fabric, and finally Richard the sights of the metal. After several trials, Richard aluminum light weight and rugged features. In 1937, a key role on the the RIMOWA the posterity aluminum suitcase finally appeared RIMOWA history of a glorious period followed.

However, Richard did not think that the crest of his career from the bottom was so close.

Rise from the ashes

In 1941, Richard Company officially changed RIMOWA, despite a time when the World War II, after 40 years of operation RIMOWA suitcase seems to have become a well-known brand in Europe, but no eggs will survive Qingchao, with Germany in the European battlefield nodules ground war slowly approaching Cologne. RIMOWA factory was completely destroyed in the time Allied air raids bombing, even produce luggage material, such as leather, wood and fabric are burned completely.

Lost everything overnight, sentimental Richard standing before the ruins of the factory. Perhaps the day must be a way, Richard noticed, there is one thing has not been destroyed, which is aluminum. Moment, Richard realized RIMOWA the future of this metal.

Until the time of the war subsided, aluminum case factory Richard strenuous effort made in the plant to return to work after the first thing is to restore production of aluminum suitcases. JU52 aircraft’s appearance gave him inspiration, he noticed that the outer surface of the folds of this aircraft design, and is distinct from the other aircraft design. Upon inquiry, he learned that this design can increase the intensity and pressure of the metal. Then, in 1950, the design of such a surface trench be applied in all RIMOWA products.

At this point, RIMOWA all the classic tradition: aluminum alloy material, the trench design and minimalist appearance in the hands of the second generation owner Richard officially formed. But what makes the RIMOWA toward a broader space for development, is a third-generation descendant Dieter Morszeck, do not want to take over the family business.

Like and grandfather Paul Morszeck,, Dieter own ideals, he dreamed of becoming a pilot, but was born in Morszeck family, fate seems already doomed, was asked to take over the family business Dieter only in his spare time open to open their own aircraft had fun . However, this looks pretty burning money-loving, down to Dieter bring a new road to riches. Dieter total can not find a suitable flight boxes, desperation can only do it by yourself, inadvertently actually derived RIMOWA products for applying with aviation personnel and business travelers “PILOT” series suitcase This is the most common suitcase appeared in Hollywood films.

In addition to flight this hobby, Dieter spare time likes to walk around as a photography enthusiasts of photography in the box on the market and not his favorite model, when the criteria for “do-it-yourself” shows the power, RIMOWA cited thought proud “the waterproof suitcase” series officially born impeccable protection box for custom aluminum case high sensitivity items, even sank below the surface of 20 meters, it is difficult to enter the drop of water, but also to avoid the items inside due to wet gas, extremely hot or cold weather damage.

In addition to the product line continue to expand RIMOWA, Dieter focus aluminum suitcase to introduce new, magnesium metal in the original material, which to make the RIMOWA luggage becomes lighter, but more robust. With manufacturing technology continues to move forward, “bulletproof plastic suitcase” appear in the RIMOWA product line. And launched 100% durable texture polycarbonate material new luggage series, ultra-high the fastness and super elastic unique whole suitcase full pressure once the pressure is released, the compression box can be instant restitution, the perfect blend of casual sense of the soft-shell suitcase with hard-shell suitcase firmness. It is worth mentioning that the industrialization industry torrent, Dieter still adhere to each RIMOWA luggage by hand, but refused the relocation of factories to reduce production costs, and so far the RIMOWA the suitcase still only in Germany production, do not No semicolon.

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